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Port Stephens 4WD Tours sells to international buyers at ATE17
On the 15th, 16th, 17th and 18th May 2017, The 38th annual Australian Tourism Exchange was held this year at the International Convention Centre in Darling Harbour, Sydney. ATE is a business-2-buisness event for building future tourism oppurtunities for Australia. Bringing together over 2500 tourism delegates from more than 30 countries, making it the biggest ATE event in nearly a decade.
To see the wide range of tourism operators showcasing their amazing products was incredible. Products from all over the nation showcasing the natural beauty that is Australia, the delicious food and wine, the adrenaline filled tours, the cultural tours all working together to put Australia on display to the world.
Port Stephens 4WD Tours met with over 95 buyers, predominately from the Eastern markets. Our International Specialist, Martin Rees and the Marketing Manager, Sean Andrews attended for the full program and showcased the Stockton beach Sand Dunes. Also promoting Port Stephens & the Hunter region was Destination Port Stephens, Moonshadow-TQC, Sand Dune Adventures, Balloons Aloft, Hunter Valley Resort, Newcastle Beach Hotel & Newcastle Airport to name a few.
Many thanks to Destination NSW and Tourism Australia for hosting such a full on event. Looking forward to seeing everyone in Adelaide for ATE18.
Port Stephens 4WD Tours & Oakfield Ranch Camel Rides featured on 'Fun Abroad' TV Show
'Fun Abroad' is a Chinese televison programme aired in over 30 countries including Asia-Pacific, North America & Europe, reaching over 30 million people every day. In this episode, hosts Angel Chow & Alvin Ng will travel to Sydney and surrounds to explore the exciting things to do in Sydney and regional NSW. Also being shot is the Gold Coast & Canberra.
The crew shot in mid-November 2016 and the episodes went to air in early February 2017. Check out the episode here........ENJOY
Port Stephens at the NSW Secondary School Principals Conference 14th, 15th & 16th June 2016
Port Stephens 4WD Tours along with several other Port Stephens businesses such as Moonshadow TQC, Imagine Cruises, The Retreat Port Stephens, Irukandji Encounters and more, attended the NSW Secondary Schools Principal's Conference held over 3 days in mid June at the Crowne Plaza, Hunter Valley. Our aim was to persuade the decision makers of these secondary schools into bringing more groups and classes to Port Stephens to experience our educational potential. Over 300 schools were in attedance and our booth on the day showed off everything Port Stephens has to offer from school camps in the bush, marine studies on the water, geography and ecosystems at risk studies on the sand dunes, the educational market is huge and it is there ready for Port Stephens to capture.
Many other booths were in attendance as well from gym flooring, DELL computers, school signage, SMART boards, many school photography businesses and of course The Great Aussie Bush Camp, we all believed the conference was a success and we hope to see more schools coming to Port Stephens to experience what we have to offer.
WYSE Exchange and NSW 2016 BOA Ball - Friday 8th April
Port Stephens 4WD Tours Marketing Manager, Sean Andrews attended the WYSE Youth Conference on April 8th at Doltone House, Darling Harbour. The conference was a great learning curve for staff as it helped better understand the youth market in Australia. How to adapt and listen to Gen Y & Z and promote our business to that market through ways that appeal to them. With guest speakers from all over the globe, we heard first hand what they like, who they like, why they choose products and how they are influenced to experience that product. In a market that is brought up in ever changing technology, businesses need to go to them over an online presence and in turn, that will generate business.
On the 8th April post conference, the annual BOA NSW Ball was held at Taronga Zoo. The night's theme was "Into The Jungle" and many certainly did dress to impress. The night involved pre drinks at the Cargo Bar, Darling Harbour and then a private FantaSea ferry from Kings Wharf to Taronga Zoo and met by a bus trasfer to the function centre. After a very nice meal, live auction and raffle, we danced the night away overlooking the stunning Sydney harbour. It was great meeting so many youth market tourism operators from all over NSW and I look forward to seeing everyone again next year.
PS4WD and the Port Stephens Backpackers Committee will definitely make an appearance next year to sell Port Stephens as a destination and convince people to travel to this remarkable place we call.....HOME!....